Thursday, November 21, 2013

Bald 'Voice PH' hopeful endorses hair product


MANILA – Abby Asistio stood out during the first season of “The Voice of the Philippines” not only because of her talent, but also for embracing her baldness.

The singer-songwriter, who auditioned for the TV talent search, is suffering from a condition called alopecia areata, which is characterized by hair loss on some or all areas of the body.

A year after coming up with an awareness campaign for alopecia areta, Asistio has taken the next step by expressing her support for a topical scalp lotion which is marketed as “nature’s answer to hair loss.”

“I am honored to be chosen as brand ambassador to Novuhair. This new platform will help me continue my advocacy to share my music and life story,” she said.

“The strands of my hair are thicker and healthier looking,” added Asistio, who has used the product for five months.

Asistio recently released her debut, self-penned single titled “Beautiful,” which was arranged by Jay Durias of South Border.

She plans to continue her campaign to spread the word about alopecia areata and boost the confidence of other people who are diagnosed with the said condition.

source: www.abs-cbnnews.com