Monday, December 2, 2013

UAAP-inspired watches launched


MANILA – The University Athletic Association of the Philippines (UAAP) has partnered with SWAP by Tomato Time for its latest watch collection.

Just in time for the kick-off of the UAAP’s second semester sports, SWAP released eight different watch designs bearing the school logos of the league members.

Aside from its unique design, the watch’s straps are also interchangeable giving users several alternatives on what colors they want to combine.

“SWAP is all about expressing your individuality. Partnering with UAAP which is an institution, the students and the alumni can express their individuality, school spirit and school pride as well,” Lennie Dionisio, managing director of Tomato, said.



The UAAP collection of SWAP watches are now available in selected Tomato stores and SWAP exhibits located at various malls in Metro Manila.

It is also available at the Tomato Online Store at www.tomato.ph.

This is not the first time that the UAAP and ABS-CBN Licensing, which airs the sports events on Studio 23, partnered with a brand.

Last year, the UAAP teamed up with Brazilian flip-flops brand Havaianas to come up with pairs of rubber slippers in the respective colors of the eight member-schools.

source: www.abs-cbnnews.com