Monday, March 13, 2017

Jeepney takes spotlight in NBA's Filipino Heritage shirts

MANILA, Philippines – The National Basketball Association (NBA) last week unveiled specially designed shirts for the first-ever NBA Filipino Heritage Week as part of its celebration of Philippine culture.

The shirts feature the iconic jeepney silhouette, which pays homage to the Philippines' culture and passion for basketball. The silhouette incorporates other basketball and local design elements, including the sun's rays from the Philippine flag placed above the "Pilipinas" signage.

It also features an image of the Larry O'Brien trophy, which forms the jeep's headlights on the front grill.

As part of the NBA Filipino Heritage Week, the Golden State Warriors and the Miami Heat will host Filipino Heritage Nights in March, featuring in-arena Philippine-themed activities including musical performances and giveaways.

The Heat will host a post-game press conference with head coach Erik Spoelstra for the Philippine media, while the Warriors will headline award-winning Filipino singer Martin Nievera and Likha Pilipino Folk Ensemble during the Filipino Heritage Night national anthem and halftime performance respectively.

In addition, the Miami Heat players, dance team, and mascot will showcase the limited edition shirts during pre-game warm-ups and on-court performances.

The Filipino Heritage Week shirts will come in red, blue, gray, black, and white colors that will be available March 16 at all NBA Stores in Metro Manila and Cebu, Titan stores in the Fort, Conrad, and Titan webstore (

In addition, the American Airlines Arena and the Oracle Arena team stores, and will carry the NBA Filipino Heritage Week shirts.