10 days to Christmas: Giving a phone? Tips from Lenovo

MANILA— Rushing to shop for a gadget for your loved ones? Chinese tech giant Lenovo has figured it out for you.

Here’s a list of Lenovo products that considers the taste, style and budget of the shopper.

If you plan to upgrade your non-techie parent’s feature phone to a smartphone, the Lenovo A328 and A536 are worth considering, as they are priced affordably at P5,999 and P6,4999 respectively. The A328 with its 4.5-inch display and the A536 with its 5-inch display both have a 5-megapixel rear camera and 2-megapixel camera for taking decent photos and run on 1.3 Ghz quad-core processor with the latest Android Kitkat.

For the music lovers, consider the Lenovo A319 with its rich and powerful Dolby audio and bass-enhanced headphones that go beyond the most standard in-box earphones. This 10.16 cm compact phone runs a dual-core processor with Android KitKat 4.4.2 OS to play non-stop music for up to 10 hours. This cool device is priced at only P3,999.

The Lenovo A606 features a 5-inch display running on 1.3GHz quad-core MediaTek MT6582M+6290 processor. This smartphone boasts an 8-megapixel auto-focus rear camera and 2-megapixel fixed-focus front-facing camera. The Lenovo A606 is one of Lenovo's most affordable smartphones that support LTE for faster and better Internet experience. This model is priced at P9,499.

Looking for a stylish and feature-rich smartphone for your sibling? For P8,499, you can get a great Christmas gift for your younger brother by updating his phone with the Lenovo S580, a 5-inch IPS display phone that runs the Android 4.3 JellyBean and a 1.2 GHz quad-core Qualcomm Snapdragon processor for a responsive experience. It features an 8-megapixel auto-focus rear camera with flash and 2-megapixel front-facing camera. Its sleek and compact build makes it easier to hold single-handedly.

If you want a fun and fashionable smartphone for your sister, consider the Lenovo S850 with its all glass exterior that comes in pink, blue or white. The Lenovo S850, at P12,999, is only 140 grams light and 8.22 millimeters thin. It features a 13-megapixel rear camera for crisp and clear photos and 5-megapixel wide-angle front facing camera for the perfect selfies. The Lenovo S850 houses a quad-core MediaTek MT6582 processor with a CPU that runs a 1.3GHz to support multi-media in HD.

The Lenovo S856 that is LTE-capable is one of the largest dual-SIM phones in the market with its 5.5-inch HD display. Running on the latest Android KitKat 4.4.2 OS and 1.2 GHz quad-core Snapdragon 400 chip, the Lenovo S856 gives a smooth and unique user experience. It also sports an 8-megapixel rear camera with LED flash and 1.6-megapixel front-facing camera. With its polycarbonate body, the Lenovo S856 is tough enough to resist scratches. Its 2500mAh battery and expandable 8GB of internal storage, users can definitely enjoy watching videos, playing games and surfing the web. Best part of all, this great smartphone is priced at only P13,999.

For the photography enthusiast, the Lenovo Vibe X2 boasts its 13-megapixel auto-focus rear camera with LED flash to take sharp, vibrant pictures and 5-megapixel front facing camera to take really good selfies and have a better video chats. On top of the advanced cameras are its unique camera interface, face beautification feature, and auto-shutter gesture controls for the photo enthusiasts. Users can accentuate their own personal style with bold colors (white, gold and red) to choose from and get a premium feel with its sleek, sturdy and build that fits perfectly in your hand.

In addition, performance of the Lenovo Vibe X2, at P18,999, may be even enhanced with the unique Vibe Xtensions. These are click-on cases that extends its battery life and produces hi-fi sound. With its Octa-Core processor by MediaTek's advanced True8Core technology and its 4G LTE capability, your friend will surely have a great multimedia experience.

An alternative and equally awesome smartphone would be the Lenovo Vibe Z2 Pro which offers professional photography features and imaging sensors. Its 16-megapixel camera uses a 16:9 BSI sensor that captures wide-angle photos in full resolution and features. It features a six element lens that further enhances low-light conditions and has a Zero Shutter Lag. This premium smartphone supports 4k resolution and high-speed 120 frames per second (fps) recordings. The Lenovo Vibe Z2 Pro has an IPS screen that packs 2,560 x 1,440 pixels that produces ultra-sharp and vibrant display. At 2.5GHz Snapdragon 801 processor, the Vibe Z2 Pro can surely smoothly run and load multiple applications all at the same time. This ideal gift for dad is priced is at P29,999.

source: www.abs-cbnnews.com

Heart launches Happy Mobile's smartphones

MANILA -- Happy Mobile on Sunday launched two of its newest models intended for the lower segment of the market who are looking for Android-based phones.

Led by endorser actress and host Heart Evangelista, Happy Mobile introduced its two models to the weekend crowd at the Cyberzone of SM North EDSA.

“We are the new kids on the block that possess the passion to stand out by providing you products that addresses your every need,” the company said in a press statement.

Prive is Happy Mobile’s premium phone that boasts of a fingerprint lock. By just swiping a fingertip, a user will be given access to all of Prive’s features.

It is powered by a 1.7 GHz octa core processor which is ideal for work and gaming.

The Prive is good for high-detail photo capturing with a 13 megapixel back camera and 8 megapixel front cameras to document photos and videos even under less than optimal conditions.

Through Miracast, the Prive delivers audio and video to or from the phone through Wi-Fi. For example, a user can display from the Prive to a television or a laptop/PC.

Miracast is a peer-to-peer wireless screencasting standard via Wi-Fi direct connections similar to Bluetooth. It means that whatever a user played on the phone can also be viewed on your TV as long as its Wi-Fi enabled.

The phone uses the Android 4.4 Kitkat, which has a more polished design, improved performance, and packs a lot of new features.

 

Meanwhile, the Oracle offers an impressive full high-definition display with 13 megapixels back camera and 8 MP front cameras that is perfect for selfies or groupfies, long videos or quick vines.

It has a one glass solution (OGS) that makes the Oracle very light to the touch for easier navigation. Measuring 6.6 millimeters, the Oracle is the slimmest octa core in the market. To reduce wear and tear, Oracle is made with 100 percent aluminium.

For people on the go, Oracle has a USB port to enable mobile workers to work.

It also has an Android 4.4 Kitkat operating

source: www.abs-cbnnews.com

Cherry Mobile launches 'phablet ng bayan'

MANILA -- Cherry Mobile recently made major announcements during its exclusive #3Peat event, highlighted by the introduction of its Awesome 5 ng Bayan promo and developer initiative, Pinoy App Shop.

The company also introduced the Flare 3, a popular phablet from Cherry Mobile’s affordable Android phone line, which is powered by a 1.3 Ghz Quad-Core processor and equipped with Android KitKat 4.4.

Nicknamed “Phablet ng Bayan,” the Flare 3 allows easy navigation through its seamless architecture especially with its five-inch qHD IPS OGS scratch-resistant screen display. Shooting photos becomes a pleasant experience because of its 8-megapixel BSI back-camera, while its front-camera boasts of a 3-megapixel camera. The new Flare 3 also allows you to pick the color that best fits your style as it comes in five different colors – black, white, silver, red and blue.

Flare 3’s memory capacity is boosted with its 8GB built-in memory and an expandable Micro SD of up to 64GB, to allow users to store more mobile applications, photos, music and videos. For better web browsing, the dual-Sim Flare 3 is also coupled with the Enhanced High-Speed Packet Access (HSPA+) and is WiFi and Bluetooth (BT3.0) capable.

To complement the launch of their newest phone, Cherry Mobile also introduced its anniversary promo that includes four other best-selling phones coupled with discounts. Joining the Flare 3, priced at P3,999, in the Awesome 5 ng Bayan group will be the Fusion Aura at P1,999; Ruby at P2,499; Life 2.0 at P2,999; and Omega Icon at P4,999.

Meanwhile, the Pinoy App Shop provides the opportunity Filipino app developers to make their hard-works available for public usage. The company said this is their manifestation of support for local app developers and their creative ideas. The app shop will be embedded in Cherry Mobile handsets.

Poch Zenarosa, head of marketing of Cherry Mobile, said the mobile manufacturer has continued to produce wide varieties of stylish and sensible feature phones, smartphones and tablets that caters to the needs of a huge portion of the market and at the same time maintaining its competitive prices.

”Only on their fifth year, the company has truly revolutionized the local mobile market as it puts high priority on its products and its customers,” she said.

source: www.abs-cbnnews.com

How Nestle got a boost from 'Android KitKat'

MANILA, Philippines - Swiss food and beverage giant Nestle is spending more on digital advertising than it used to, following a successful team-up with Google.

Nestle's Head of Marketing Patrice Bula said advertising through social media would now take up 12% of Nestle's annual advertising spend globally, up from 10% previously.

Just last October, Google --- which has a penchant for naming its Android mobile operating system after sweets --- announced that its latest system would be called "Android KitKat", after Nestle's chocolate and wafer confectionery.

The result --- 1.6 billion tweets about Kitkat, 20 million Facebook fans, and KitKat accounting for 60% of the conversation on confectionery in social media since the launch of Android, according to Bula.

It was an innovative way of branding for the 57-year-old marketeer Bula, who admitted he didn't realize the potential of digital advertising in boosting a Nestle brand.

"It was ignorance. I had no idea this was so important to some people," Bula told journalists during his visit to Manila late last week.

"It's very interesting to see that such a simple product can create so much conversation."

Google's announcement ended several months of speculation over the name of its latest version, which should start with the letter "K", since Google's engineers tag their products in alphabetical order and before KitKat, there was "Android Jelly Bean".

Bula recounts he realized the Android campaign was "big", only when he was invited by British broadcaster BBC for an exclusive interview 12 hours before Google's release.

Online advertising bodes well for the Philippine market, said Nestle Philippines CEO John Martin Miller.

"The Philippines is one of the most digital savvy in the world. It's no surprise that this is the ideal medium. Filipinos are the most networked people in the world," Miller said.

Nestle would be capitalizing on that, he said.

"We have to be where people are living. And they're online," Miller added.

Nestle won't be bringing into the Philippines any Kitkat bar with the Android logos on it --- the company has so far produced 20 million bars with that logo since the launch.

But Miller said Filipinos would be seeing more digital ads for KitKat and Nescafe, which are Nestle's most active brands in the digital space.

The Nestle CEO however pointed out that TV advertising will continue to get the largest chunk of its advertising budget.

source: www.abs-cbnnews.com